5 Strategic Ways to Use Commercial Drone Photography in Your Listings

Published On: July 15th, 2025Categories: Buying and Selling, Commercial Real Estate, Drone Photography, Real Estate MarketingLast Updated: July 11th, 202510.3 min read

About the Author: Nicole Schnell

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Commercial drone photography is an essential tool for marketing commercial real estate listings for sale or lease. Commercial properties typically require additional perspectives you just can’t get from the ground. Whether it’s a high-rise building, is on an expansive or vacant lot, or is in a unique location, drone photography can capture all the angles. Here are five ways our commercial drone photography services can be used in your listing’s marketing strategy.

Commercial drone photography of surrounding areas

Get Photos of Surrounding Areas & Businesses

Location matters with any property, but it especially matters with commercial properties for sale or lease. The surrounding area and nearby businesses can make a big difference in the value of the property in question. Drone photography shows the full view of the listing property’s neighbors, giving immediate context to potential buyers or tenants. They can make a quick analysis of how that location can affect the potential profitability of their business.

Use Commercial Drone Photography for Renderings

Drone photography is hugely beneficial for vacant lots. Not only does it help show the size and location of the lot, but it’s also useful for creating renderings of future buildings. Any site that has planned construction or is being marketed for future construction, potential buyers can use the drone images to assess their building plans. High-quality commercial drone photography is the perfect foundation for creating renderings.

Commercial drone photography of a downtown building under construction

Take Photos of Recurring Construction Progress

The progress of properties under construction, especially high-rise buildings, can be effectively highlighted with recurring drone photography. Keep buyers updated, whether they’ve yet to make an offer or have already signed, such as with luxury condo buyers. You can even make a time-lapse from the photos for an eye-catching presentation. Recurring photos are also perfect for construction companies and architects to showcase their work from start to finish. 

Show Stunning 360 Panoramic Shots

Who doesn’t love a gorgeous, 360-degree, panoramic view? Commercial drone photography can capture the amazing views that a potential buyer can see from that location. Even if a property isn’t complete yet, we can estimate the height and show its future view with drone shots. A 360 panoramic shot is a must for marketing luxury high-rise buildings and hotels! The view is part of the appeal and value of these types of properties.

top down view of a residential complex pool

Capture Top-Down Shots of Amenities

Ground photos of commercial property amenities are crucial so buyers and tenants know what else comes with the property. Drone photography of these amenities is equally important, especially for multifamily properties with pools and pet areas. Office buildings and event spaces with outdoor work and gathering spaces can also benefit from this. An aerial perspective helps to show the relative location of the amenities as well as their scale.

Book commercial drone photography services with Square Foot Photography today! Whether you’re marketing a vacant lot, retail space, offices, multi-family building, or a property under construction, we’ll help your listing stand out on the market.

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